Portone (Big Door)
Italian - English Translation
Portone (Big Door)
Italian - English Translation
Portone is the modern Italian inspired gateway between surrealism and reality, blending satire with poetic absurdity to reimagine life’s rhythms.
For those who crave a break from the ordinary, we offer a new perspective where reality is fluid, humor is sharp, and curiosity knows no bounds.
Problem: Introducing an original Italian Surrealism inspired magazine to an American audience.
Insight: Life can become boring and mundane. Let's give everyone the opportunity to step into somewhere more absurd and otherworldly.
Strategy: A 360 experiential, social and OOH campaign that gives participants to solve riddles, earn keys and unlock new surrealms!
Brands Involved: Portone
Roles: Art Direction, Strategy, Graphic Design, Editorial Design
Tools: Adobe Photoshop, InDesign, AfterEffects,
FreePik AI
Portone (Big Door)
Italian - English Translation
Portone (Big Door)
Italian - English Translation
Portone is the modern Italian inspired gateway between surrealism and reality, blending satire with poetic absurdity to reimagine life’s rhythms.
For those who crave a break from the ordinary, we offer a new perspective where reality is fluid, humor is sharp, and curiosity knows no bounds.
Portone is the modern Italian inspired gateway between surrealism and reality, blending satire with poetic absurdity to reimagine life’s rhythms.
Portone is the modern Italian inspired gateway between surrealism and reality, blending satire with poetic absurdity to reimagine life’s rhythms.
For those who crave a break from the ordinary, we offer a new perspective where reality is fluid, humor is sharp, and curiosity knows no bounds.
Problem: Introducing an original Italian Surrealism inspired magazine to an American audience.
Insight: Life can become boring and mundane. Let's give everyone the opportunity to step into somewhere more absurd and otherworldly.
Strategy: A 360 experiential, social and OOH campaign that gives participants to solve riddles, earn keys and unlock new surrealms!
Brands Involved: Portone
Roles: Art Direction, Strategy, Graphic Design, Editorial Design
Tools: Adobe Photoshop, InDesign, AfterEffects, FreePik AI
Insight: Life can become boring and mundane. Let's give everyone the opportunity to step into somewhere more absurd and otherworldly.
Strategy: A 360 experiential, social and OOH campaign that gives participants to solve riddles, earn keys and unlock new surrealms!
Problem: Introducing an original Italian Surrealism inspired magazine to an American audience.
Insight: Life can become boring and mundane. Let's give everyone the opportunity to step into somewhere more absurd and otherworldly.
Strategy: A 360 experiential, social and OOH campaign that gives participants to solve riddles, earn keys and unlock new surrealms!
Brands Involved: Portone
Roles: Art Direction, Strategy, Graphic Design, Editorial Design
Tools: Adobe Photoshop, InDesign, AfterEffects, FreePik AI
The Magazine
The Magazine
The Magazine
The Experience
The Experience
The Experience
Solve the riddle. Receive a Key.
Placed strategically at various libraries around NYC, our Portone key dispensers become the gateway to begin your mind-bending experience.
Solve the riddle. Receive a Key.
Placed strategically at various libraries around NYC, our Portone key dispensers become the gateway to begin your mind-bending experience.
Solve the riddle. Receive a Key.
Placed strategically at various libraries around NYC, our Portone key dispensers become the gateway to begin your mind-bending experience.
The Portone Pop Up Shop.
Once you recieve your key, the machine will provide you with the coordinates to our out-of-this-world pop up shop.
The Portone Pop Up Shop.
Once you recieve your key, the machine will provide you with the coordinates to our out-of-this-world pop up shop.
The Portone Pop Up Shop.
Once you recieve your key, the machine will provide you with the coordinates to our out-of-this-world pop up shop.
A Surrealm Inside.
Unlock endless possibilities. Behind each door, a unique realm that makes you question everything you thought you knew.
A Surrealm Inside.
Unlock endless possibilities. Behind each door, a unique realm that makes you question everything you thought you knew.
A Surrealm Inside.
Unlock endless possibilities. Behind each door, a unique realm that makes you question everything you thought you knew.
Be in the know…Portone style.
Each of Portone's most recent issues are on display next to a magazine that correlates to its featured story for easy (and insanely unbelievable) light reading. *wink, wink*
Social Media Activations
Social Media Activations
Social Media Activations
Promotional Posters
Promotional Posters
Promotional Posters
